Crafted digital experiences for businesses large and small


Online, CMS, eCommerce, Web Applications, Search and Social.

If your brand is not online, then you are already falling behind the rest of the market. Now, more than ever, your online presence is crucial to success. This doesn't mean only having a digital store-front, but also engaging with customers in the way that they prefer, with a targeted digital strategy for every channel.


Going hand-in-hand with the digital landscape is optimising your brand for mobile and hand-held devices. With the proliferation of tablets and smartphones there are more and more ways to engage with customers on the move.

A website that is optimised for mobile is a must for every brand. Custom mobile apps that add value to the customer experience are the icing on the cake.


As the old adage goes – first impressions last. Your corporate identity, brand and logo, are all factors that are taken into consideration before any commercial or business transaction is undertaken.

The right brand strategy and treatment can give your enterprise credibility, and distinguish it from your competitors.


The age of design has arrived, and more than ever before design principles are influencing the creation of new products, features, and services.

From products to packaging, print to pixels – carefully crafted collateral can enhance any brand.


RDCL was founded by Sydney designer Damian Norton, over a decade ago. From humble beginnings creating medical illustrations, RDCL has grown into a boutique and bespoke digital creative shop, with a mission to enhance businesses and brands, both large and small, with the right digital solution for the right audience. Clients range from start-ups to the enterprise – and with each we tailor every outcome to answer business needs.

With a career ranging from the hustle and bustle of publishing, to the craft focus of design shops, and creative adland agencies, creative director Damian Norton applies his breadth of experience to each and every project undertaken by RDCL. His unique perspective and understanding of to-the-minute digital trends, and usability principles provides insight to every creative problem.

Damian has previously instructed UX design at General Assembly, and is currently teaching UX design at Academy Xi.


To get in touch about how we can help you, please use the form below to send us a message.